Communicative Practices in Online Communication: A Case of Agreeing to Disagree

Geoffrey Greenfield*, John Campbell

*Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

9 Citations (Scopus)

Abstract

Online communities have evolved beyond the realm of social phenomenon to become important knowledge-sharing media with real economic consequences. However, the sharing of knowledge and the communication of meaning through Internet technology presents many difficulties. This is particularly so for online finance forums where market-sensitive information and disinformation about exchange-traded stocks is regularly disseminated. The development of trust and the effect of misinformation in this environment are important in the growth of this communication medium. Forum administrators need to better understand and handle the development of trust. In this article, we analyze and discuss the communicative practices of a group of investors and members of an online community of interest. We found that conflict as a driver of knowledge sharing is an important consideration for forum administrators and designers.

Original languageEnglish
Pages (from-to)267-277
Number of pages11
JournalJournal of Organizational Computing and Electronic Commerce
Volume16
Issue number3-4
DOIs
Publication statusPublished - 2006
Externally publishedYes

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