Customer Integration 2.0 What Drives Customer Integration into Transaction-Based Online Communities

Christina Sichtmann, Sabine Benoit, Jens Hogreve, Nicola Bilstein

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	21-45
Journal	Journal of Business Economics
Volume	81
Issue number	5
Publication status	Published - 2010

Cite this

@article{1ce0c427ffb94d09933751ef1a5ea796,

title = "Customer Integration 2.0 What Drives Customer Integration into Transaction-Based Online Communities",

author = "Christina Sichtmann and Sabine Benoit and Jens Hogreve and Nicola Bilstein",

year = "2010",

language = "English",

volume = "81",

pages = "21--45",

journal = "Journal of Business Economics",

publisher = "Springer Gabler",

number = "5",

}