Abstract
The Australian Literacy and Numeracy Foundation (ALNF) is a charity with impressive marketing and fundraises thousands of dollars for programs to improve literacy among Aboriginal children. So why does it matter that their marketing strategy misleads the public and reflects badly on the same children that they are trying to support? Greg Dickson explains.
| Original language | English |
|---|---|
| Pages | online |
| Specialist publication | Crikey |
| Publication status | Published - 2013 |