Abstract
The research and development industry shifts significant resources, from physical products to software. This is triggered by the need to stay competitive in a tough market. However, the poor performance of new product development in the field of software development may restrict this trend. Following a research stream that focuses on NPD planning, we introduce the quality of planning evaluation model (QPEM) and a knowledge base for improving the quality of planning evaluation. QPEM suggests planning quality should be evaluated using two distinct and complementary approaches of top-down and bottom-up for enhancing the accuracy of planning: a) an established measure that assesses 16 planning products and b) a novel measure that assesses 55 factors that affect project performance. This second measure uses cognitive maps, which is a methodology based on expert knowledge that graphically describes the behaviour of a system, and represents the project managers know-how and characteristics, technological expertise, top management support, enterprise environmental factors, and the quality of methods and tools in a form that corresponds closely with humans perceptions. The alignment between these two approaches is demonstrated through multiple case studies.
| Original language | English |
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| Title of host publication | Science, Markets & Society: Crossing boundaries, creating momentum |
| Place of Publication | Belgium |
| Publisher | KU Leuven |
| Publication status | Published - 2017 |
| Event | R&D Management Conference - Leuven Belgium Duration: 1 Jan 2017 → … |
Conference
| Conference | R&D Management Conference |
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| Period | 1/01/17 → … |
| Other | 1-5 July 2017 |