Is unemployment benefit stigma related to poverty, payment receipt, or lack of employment? A vignette experiment about Australian views

The present study sought to better understand the extent to which negative perceptions of people who receive unemployment benefits is due to their poverty status, their unemployment, and/or their receipt of income support payments. We sought to differentiate these three factors in a vignette-based experiment drawing on a large Australian general population sample (N = 778). Participants rated the personality and capability of two fictional characters. The key experimental manipulation of employment status and benefit receipt was embedded in description of other characteristics. Participants rated vignette characters who received unemployment benefits less favorably on personality (conscientiousness, emotional stability, agreeableness), competence, and warmth than characters described as having a job, as being poor, or as not having a job but without mention of receiving benefits. There was a gradient in the strength of negative assessments across these conditions, but only warmth, conscientiousness and employability distinguished between individuals receiving unemployment benefits and individuals without a job but no reference to benefit receipt. This study provides new insights showing that receiving benefits due to unemployment contributes to negative perceptions over and above the effects of poverty or being unemployed.