Modern entrepreneurship and the ‘doughnut’: productive or destructive?

Modern entrepreneurship is vital to economic sustainability in conceptualising, modelling, mapping, and framing the new concept of socially and environmentally sustainable businesses. This paper explores how modern entrepreneurship can be used to identify and address productive, unproductive, and destructive social and environmental practices. By examining the relationship between modern entrepreneurship, socio-economic constraints, and environmental boundaries, this paper evaluates the importance of modern entrepreneurship on both social-economic and environmental performance. The findings suggest that significant institutional transformation is necessary to improve socio-economic performance, and a well-crafted regulatory framework is critical to achieving positive environmental outcomes. Overall, this research highlights the importance of considering both social-economic and environmental factors when evaluating the impact of modern entrepreneurship.