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(Near) Enough is (Good) Enough: When to rethink the zero tolerance level in road safety campaigning?

    Research output: Chapter in Book/Report/Conference proceedingConference Paperpeer-review

    Original languageEnglish
    Title of host publication2007 International Nonprofit and Social Marketing Conference Proceedings: 'Social entrepreneurship, social change and sustainability'
    EditorsGillian Sullivan Mort
    Place of PublicationBrisbane Australia
    PublisherGriffith University
    Pages212-218
    EditionPeer Reviewed
    Publication statusPublished - 2007
    EventInternational Nonprofit and Social Marketing Conference 2007 - Brisbane Australia, Australia
    Duration: 1 Jan 2007 → …

    Conference

    ConferenceInternational Nonprofit and Social Marketing Conference 2007
    Country/TerritoryAustralia
    Period1/01/07 → …
    OtherSeptember 27-28 2007

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