Abstract
Revealed preference theory is used to test whether a website clickstream network could have been generated by a utility max-imizing agent. Preliminary results demon- strate the promise of using economic theory to derive novel indexes of clickstream value.
| Original language | English |
|---|---|
| Pages (from-to) | 1-5pp |
| Journal | Workshop on information in networks (WIN) |
| Publication status | Published - 2011 |
| Event | Workshop on information in networks - New York USA, United States Duration: 1 Jan 2011 → … |
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