Risk-Taking That Signals Trust Increases Social Identification

Tegan Cruwys*, Mark Stevens, Michael J. Platow, John Drury, Elyse Williams, Ashleigh J. Kelly, Margarita Weekes

*Corresponding author for this work

    Research output: Contribution to journalArticlepeer-review

    14 Citations (Scopus)

    Abstract

    Social identification predicts many important phenomena; however, its determinants have received comparably little research attention. We argue that people are more likely to socially identify with others who engage in risky behavior that implies trust than with those who act cautiously, and test this in four experiments with over 900 participants. The experiments found support for the hypotheses across diverse risk contexts-specifically, risk of physical injury, disease risk, and financial risk. These findings indicate that others' risk taking can strengthen shared psychological group membership.

    Original languageEnglish
    Pages (from-to)319-333
    Number of pages15
    JournalSocial Psychology
    Volume51
    Issue number5
    DOIs
    Publication statusPublished - Sept 2020

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