TruFan: Role of Fandom as an influence on attitude

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Original language	English
Title of host publication	ANZMAC 2005: Broadening the Boundaries, conference proceedings
Editors	Sharon Purchase
Place of Publication	Fremantle
Publisher	Australian and New Zealand Marketing Academy (ANZMAC)
Pages	69-74
Edition	Peer Reviewed
ISBN (Print)	064645546X
Publication status	Published - 2005
Event	Australia and New Zealand Marketing Academy Conference 2005 - Fremantle Australia Duration: 1 Jan 2005 → …

Conference	Australia and New Zealand Marketing Academy Conference 2005
Period	1/01/05 → …
Other	December 5-7 2005

Cite this

@inproceedings{613ae6cb5d6b4e829379d02aa1e44a29,

title = "TruFan: Role of Fandom as an influence on attitude",

author = "Stephen Dann",

year = "2005",

language = "English",

isbn = "064645546X",

pages = "69--74",

editor = "{Sharon Purchase}",

booktitle = "ANZMAC 2005: Broadening the Boundaries, conference proceedings",

publisher = "Australian and New Zealand Marketing Academy (ANZMAC)",

edition = "Peer Reviewed",

note = "Australia and New Zealand Marketing Academy Conference 2005 ; Conference date: 01-01-2005",

}

TY - GEN

T1 - TruFan: Role of Fandom as an influence on attitude

AU - Dann, Stephen

PY - 2005

Y1 - 2005

M3 - Conference contribution

SN - 064645546X

SP - 69

EP - 74

BT - ANZMAC 2005: Broadening the Boundaries, conference proceedings

A2 - null, Sharon Purchase

PB - Australian and New Zealand Marketing Academy (ANZMAC)

CY - Fremantle

T2 - Australia and New Zealand Marketing Academy Conference 2005

Y2 - 1 January 2005

ER -